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Privacy Policy
Southern Alberta Investment & Trade Initiative (SAITI)
Last Updated: October 10, 2026
1. Introduction
The Southern Alberta Investment & Trade Initiative (SAITI) is committed to protecting the privacy and personal information of individuals who visit our website or communicate with our organization.
SAITI is a regional initiative dedicated to attracting investment, supporting business growth, and promoting the economic advantages of Southern Alberta.
This Privacy Policy explains how personal information may be collected, used, stored, and disclosed through our website, www.saiti.ca.
SAITI operates through a collaborative regional partnership, with SouthGrow Regional Initiative identified as the website operator.
We are committed to handling personal information responsibly and in accordance with applicable Canadian and Alberta privacy legislation.
2. Information We Collect
SAITI may collect personal information when visitors interact with our website, submit inquiries, or communicate with our representatives.
Information provided voluntarily
When you contact SAITI, we may collect:
Your name, email address, and telephone number.
Your business name, organization, or professional affiliation.
Information about your investment interests, business needs, or inquiries.
Any additional information you voluntarily provide.Information collected automatically
When you visit our website, certain technical information may be collected automatically, including:
Internet Protocol (IP) address and approximate geographic location.
Browser type, device information, and operating system.
Pages visited, time spent on the website, and referring websites.
Website interactions and general usage patterns.
This information helps us understand website activity and improve the experience of visitors.
3. How We Use Your Information
SAITI collects and uses personal information for purposes related to its investment attraction and economic development activities.
These purposes may include:
Responding to inquiries and providing requested information about Southern Alberta.
Connecting prospective investors and businesses with appropriate regional representatives, organizations, or resources.
Supporting investment attraction, business development, and regional promotional activities.
Improving website functionality, content, and user experience.
Measuring the effectiveness of marketing and advertising campaigns.
Providing updates about investment opportunities, regional developments, or related initiatives where permitted by law.
Personal information will not be used for purposes materially different from those described in this policy without providing appropriate notice or obtaining consent where required.
4. Website Analytics and Cookies
Our website may use cookies and similar tracking technologies to support website functionality, understand visitor activity, and assess marketing effectiveness.
Cookies are small files stored on your device that help websites recognize visitors, remember preferences, and collect information about website usage.
Depending on the technologies enabled, SAITI may use:
Essential Cookies: Support basic website operation, functionality, and security.
Analytics Cookies: Help us understand website traffic, visitor behaviour, and content performance.
Advertising Cookies: Help measure advertising campaign effectiveness and understand interactions with promotional content.
SAITI may use services such as Google Analytics, Google Tag Manager, Google Ads, or LinkedIn advertising and analytics tools where these services are enabled on the website.
Some third-party technologies may collect information about website interactions in accordance with their own privacy policies.
Visitors can manage or restrict cookies through their browser settings and any cookie preference tools made available on the website. Disabling certain cookies may affect website functionality.
5. Digital Advertising and Marketing
SAITI may undertake digital advertising campaigns to promote Southern Alberta's investment opportunities, key industries, and economic advantages.
Advertising activities may take place through platforms such as LinkedIn and YouTube.
Where advertising measurement or tracking technologies are enabled, information about website visits and interactions may be used to:
Measure website visits generated by advertising campaigns.
Evaluate advertising reach, engagement, and effectiveness.
Improve future promotional campaigns and content.
Support audience measurement and, where enabled and permitted, advertising audience development.
SAITI does not authorize the use of personal information collected through its website for purposes unrelated to its authorized activities.
Visitors may be able to manage personalized advertising preferences through the privacy and advertising settings of the relevant platforms.
6. Sharing and Disclosure of Information
SAITI does not sell personal information.
Personal information may be shared with authorized representatives, participating regional organizations, or service providers when reasonably necessary to respond to inquiries, deliver requested services, or support legitimate activities described in this policy.
For example, an investment inquiry may be referred to an appropriate economic development representative or regional partner who can provide more detailed assistance.
Where required by law, SAITI will obtain consent before sharing personal information with third parties.
Information may also be disclosed where required or permitted by applicable law.
Third-party service providers may process information on behalf of SAITI for website hosting, analytics, communications, or other operational purposes, subject to applicable contractual and legal requirements.
7. Third-Party Websites and Services
Our website may contain links to external websites operated by businesses, government agencies, economic development organizations, or other third parties.
SAITI is not responsible for the privacy practices, security, or content of external websites.
Visitors are encouraged to review the privacy policies of third-party websites before providing personal information.
8. Consent and Communication Preferences
By voluntarily submitting personal information through our website, you consent to its collection, use, and disclosure for the purposes identified at the time of submission, subject to applicable law.
Where SAITI sends commercial electronic communications, it will comply with applicable requirements under Canada's Anti-Spam Legislation (CASL).
Where required, recipients will be provided with a clear option to unsubscribe from promotional communications.
Individuals may withdraw consent to certain uses of their personal information by contacting SAITI, subject to legal or contractual restrictions and reasonable notice.
Withdrawing consent may limit SAITI's ability to respond to certain requests or provide ongoing information.
9. Information Security
SAITI takes reasonable administrative, technical, and organizational measures to protect personal information against unauthorized access, loss, misuse, disclosure, or alteration.
These measures may include access restrictions, secure website hosting, and appropriate management of information shared with authorized representatives or service providers.
However, no method of electronic transmission or storage is completely secure. While SAITI makes reasonable efforts to protect personal information, absolute security cannot be guaranteed.
10. Retention of Personal Information
SAITI retains personal information only for as long as reasonably necessary to fulfill the purposes for which it was collected or to meet applicable legal and operational requirements.
When personal information is no longer required, it will be securely deleted, destroyed, or anonymized, as appropriate.
11. Accessing or Correcting Personal Information
Individuals may request access to personal information held about them or ask that inaccurate information be corrected, subject to applicable privacy legislation.
Individuals may also contact SAITI with questions regarding the collection, use, disclosure, or retention of their personal information.
Requests will be reviewed and addressed in accordance with applicable legal requirements.
12. International Data Processing
Some third-party service providers used to operate or support the website may process or store information outside Canada.
When personal information is processed outside Canada, it may be subject to the laws of the jurisdiction in which it is processed or stored, including lawful access by government authorities.
SAITI will take reasonable measures, as required by applicable law, to ensure personal information is appropriately protected when handled by third-party service providers.
13. Changes to This Privacy Policy
SAITI may update this Privacy Policy periodically to reflect changes in website functionality, organizational practices, technology, or applicable legislation.
Any updates will be published on this page, along with a revised "Last Updated" date.
Visitors are encouraged to review this policy periodically.
14. Contact Information
14. Contact Information
If you have questions about this Privacy Policy or would like to make a request regarding your personal information, please contact:
Southern Alberta Investment & Trade Initiative (SAITI)
Website: www.saiti.ca
Email: info@southgrow.com
Privacy Contact: Peter Casurella
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